We welcome Ba&Sh
When best friends Barbara Boccara and Sharon Krief founded Ba&Sh in 2003, the dream was to create a collection that displayed a sense of playfulness, spontaneity, and freedom.
In the early fall there will be greater opportunity to shop for fashion with a distinctly French feel in Bibliotekstan. The Ba&Sh brand is about to open its first independent concept store in Sweden in the Hufvudstaden property at Jakobsbergsgatan 3 in Bibliotekstan. The store, with just over 100 square metres of floor space, will offer the label’s entire range of ultra-stylish womenswear and accessories.
When best friends Barbara Boccara and Sharon Krief founded Ba&Sh in 2003, the dream was to create a collection that displayed a sense of playfulness, spontaneity, and freedom while retaining that chic Parisian style that many women aspire to. They have succeeded in sharing their wardrobe with women worldwide, and they are now represented at more than 400 retailers.
“We are pleased that Ba&Sh is choosing Bibliotekstan for its first concept store in Sweden. This establishment will be an exceptional addition to the existing range and will reinforce Bibliotekstan as a shopping destination and meeting point, said Emanuel Westin, Head of Business Development Retail, Hufvudstaden.
